Capturing great photos and videos at events is especially important, allowing community banks, credit unions, and financial brands to show off the important work they do to engage with and serve the community. This might include holiday events, give-back initiatives, fundraisers, customer appreciation events, openings and groundbreakings, drives, and much more. In the chaos of planning, a shot list can help marketing teams inform those who will be in attendance of exactly which photos would be helpful to capture. A little direction goes a long way, but it doesn’t have to be intimidating.
Use this sample shot list (combined with a few best practices) as a loose framework to guide your team and delegate specific shots.
