Entries by Sarah Donnelly

Millennials in Banking

The banking landscape is always changing – adding millennials into the formula can create an unexpected result. Considering recent events, we thought these few take-aways about the millennial approach to life can help banks and credit unions go a long way in capturing the marketing spotlight.    

The Importance of Branding

First impressions are crucial for any company. It links a subconscious tone to who your brand is. Being a digitally driven society, you do not always have the opportunity to control that first impression and explain your business face-to-face. It is often your company’s brand that sets the tone and does the talking for you.Your logo, […]