Three Steps to Telling Your Financial Literacy Story Using Social Media
Are you interested in using social media to share more about your financial literacy program and initiatives? By not only showcasing your expertise, but by also showing that you care and value your community, you can generate interest and engagement. We can partner with team to make financial literacy promotions just one part of your full-service content.
Care: Tell a Story
Make a personal connection
Answer: Why should I care?
Clearly showcase benefits
Answer: Why should I choose you?
Offers a vision for the future
Answer: Why should I invest in Financial Literacy
Expertise + Care
Tailor your content
Promote your program/feature of the week
Utilize different channels
Pay to promote on social
Link back to your website
Make it easy for followers to learn more
Show how your staff provides thought leadership in your community
Share and celebrate successes on social media
Promote online follow-ups at in-person events