Scheduled Time : May 4, 2022 1:00 pm
“Millennials and Gen Zs are set to become the most important customer group for most banks and credit unions over the next decade…but our research shows what worked for mom and dad will not be enough to win and keep this younger demographic as a customer.”
– Jake Tyler, CEO of Finn AI
It’s an increasingly crucial question: How do we crack the code to banking younger generations? The Social Assurance team shared best practices for attracting Millennials and Gen Zs while staying authentic to your brand.
Discussion Points & Takeaways
- 5 straightforward strategies for banking younger generations
- Resources for learning more about these crucial audiences
- 5 practical questions to ask to ensure you’re engaging younger generations when marketing an event, product, and your brand