Auld Lang Syne and Social Media

New Year Archives - Social Assurance

Auld Lang Syne and Social Media

  Tonight you may sing, or at least listen to the familiar New Year’s Eve tune “Auld Lang Syne” meaning, “long long ago”. In this social media-driven world, just what is long long ago? What is important for social media marketers is the habits they form. Because these traditions are born from habits that are celebrated.

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It’s Time to Stop Reading the Teleprompter

This time of year is filled with lists. You see titles such as, “what changed in social media in 2013″or “what to look for in 2014”. The reality is that many financial institutions are not paying attention to change. They are simply reading the teleprompter, like Will Ferrel’s character Ron Burgandy reading any word that the

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