Millennials in Banking

The banking landscape is always changing – adding millennials into the formula can create an unexpected result. Considering recent events, we thought these few take-aways about the millennial approach to life can help banks and credit unions go a long way in capturing the marketing spotlight. [av_three_fourth first] 1. Distractions can make things go viral

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12 Days of Content

[av_table purpose=’tabular’ pricing_table_design=’avia_pricing_minimal’ pricing_hidden_cells=” caption=” responsive_styling=’avia_responsive_table’] [av_row row_style=”][av_cell col_style=’avia-center-col’][/av_cell][av_cell col_style=’avia-center-col’][/av_cell][av_cell col_style=’avia-center-col’][/av_cell][/av_row] [av_row row_style=”][av_cell col_style=’avia-center-col’][/av_cell][av_cell col_style=’avia-center-col’][/av_cell][av_cell col_style=’avia-center-col’][/av_cell][/av_row] [av_row row_style=”][av_cell col_style=’avia-center-col’][/av_cell][av_cell col_style=’avia-center-col’][/av_cell][av_cell col_style=’avia-center-col’][/av_cell][/av_row] [av_row row_style=”][av_cell col_style=’avia-center-col’][/av_cell][av_cell col_style=’avia-center-col’][/av_cell][av_cell col_style=’avia-center-col’][/av_cell][/av_row] [/av_table] [av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-shadow’ bottom_border=’no-border-styling’ bottom_border_diagonal_color=’#333333′ bottom_border_diagonal_direction=’scroll’ bottom_border_style=’scroll’ scroll_down=” id=” color=’main_color’ custom_bg=” src=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ video_mobile_disabled=” overlay_enable=” overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=”] [av_one_third first

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Your Best Social Promoters? Your Customers.

[av_one_full first min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’ animation=”] [av_textblock size=” font_color=” color=”] So here is something we all know, getting engagement on a bank or credit union’s Facebook page is hard. Even if you are rocking it with page likes, getting those like and comment clicks

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Banking on Pokemon

It began with a soft launch, very few people were paying attention. My wife and I were taking our usual walk at the local park near our house a week ago, noticing an abnormal amount of nerds looking at their phones while walking. These were not the normal tennis-shoe-wearing, Under-Armour-sporting joggers. We couldn’t figure out what they

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One of These Millennials Is Not Like the Other

I get it, I really do. Millennials are known for being this young and reckless generation who have no idea how to handle their finances. I constantly see online articles talking about how millennials have no money saved for retirement or how fewer millennials have bank accounts compared to previous generations. Just because this is

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#BankSocial a First Year for Everyone

It’s rare that in our industry we experience a lot of firsts. We quickly forget how exhilarating it is to experiment. But this year my friend, John Siracusa tried. His vision to bring together banks and credit unions to talk about the challenges we face worked. For those of you at home, here is a little

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It’s Not Apple That Will Kill You

I get the opportunity to be part of quite a few financial conferences year-round. Every conference addresses the area of competing against the “non-regulated institutions”. I continue to see Powerpoint presentations with Apple’s logo as a threat to banks, credit unions and even investement firms. I see mobile apps that will be your next financial advisor and kiosks

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