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Credit Unions Explore Trends and Tactics at Annual Marketing & Business Development Conference

Conference |

Credit union leaders and marketing professionals from across the U.S. gathered last month in Las Vegas for the annual Marketing…

2024 Financial Literacy Month Toolkit: Free Downloadable Social Media Content

Banking Younger Generations | Content Marketing | Marketing

April is financial literacy month, but it’s not the only time community banks, credit unions, and financial brands can (and…

Community Bankers Convene for ICBA Live 2024

Conference |

Community bankers from across the nation gathered last week for the industry’s largest event of the year: ICBA Live 2024…

Meet Saylor, Content Intern at Social Assurance

Banking Younger Generations | Marketing | Staff Spotlight

At Social Assurance, we value ambitious students ready to shake things up in sectors like banking, finance, government, and education.…

Four Ways to Activate Lenders on Social Media

Social selling will play a crucial role in bringing in new commercial and consumer business in 2024. Here are four…

Scam Alert: Spam Messages from “Guest” Accounts on Facebook Business Pages

Compliance | Social Media Management |

Scammers are using a new guest messaging feature to contact Facebook business pages without actually having a Facebook profile. Here's…

Content Marketing Predictions for 2024

Banking Younger Generations | Compliance | Content Marketing

From what's on the horizon for generative AI to the latest in social media and digital transformation, here's what you…

Can You Auto-Schedule Social Media Posts? Yes. Here’s How. 

Compliance | Marketing | Social Media Management

Unsure about the optimal time to post to your business page on Facebook, Instagram, Twitter (X), or LinkedIn? Wouldn’t it…

How to Use Keywords to Filter Spam Content on Social Media

Compliance | Crisis Communication | Social Media Management

Have your social media pages been hit by a bunch of spam? Accounts commenting on your posts about cryptocurrency, investment…

8 Marketing Moments to Capture this Giving Season

Content Marketing | Impact Stories | Marketing

Maximizing content starts with engaging photos and videos, which means capturing the best moments from these events is crucial. What's…

Keywords Monitoring Helps Financial Brands Flag Concerning Social Media Posts

Compliance | Content Marketing | Digital Marketing Services

It’s more crucial than ever for brands to have a firm handle on what people are saying on social media.…

10 Creative Content Ideas for Growing Deposits

Marketing |

Community banks and credit unions sometimes make an unfortunate misstep, believing marketing’s focus should be on consumer products and services…

ABA’s Bank Marketing Conference Offers Fresh Perspectives on Ideation & Innovation

Community | Conference | Marketing

Austin was the site of three days of connection and collaboration at this year’s much-anticipated ABA Bank Marketing Conference. Here…

Tech Founder Ben Pankonin Takes on the 10-Wing Challenge

Conference | Content Marketing | Marketing

Twenty chicken wings. Ten hot sauces. A dark backdrop carefully illuminated with a healthy dose of stage lighting. Nerves. Guts.…

7 Ways to Highlight Your Customers on Social Media

Content Marketing | Marketing | Social Media Management

Community banks, credit unions, and financial brands have a distinct advantage: they actually know their customers–often working with them for…